Everyone is a Leader: A Manifesto for the Next Generation
We had the pleasure of speaking to Matthew Shipley, a collegiate athlete who built strong habits in teamwork, discipline, goal setting, and adaptability. Now starting his professional journey at PepsiCo, a global leader in food and beverages, as a Logistics Brokerage Sr Coordinator, Matthew shared how the next generation is rethinking leadership. In this blog, he reflects on why leadership is about influence rather than titles, the importance of consistency and authenticity, and how creativity and human connection will shape the future in an increasingly digital world. His insights capture what matters most to emerging talent today.
As I begin my career, I’ve been reflecting on the kind of leaders I want to work with and the qualities that will define leadership in the future. Leadership today can no longer just be about titles, authority, or talking the talk, it’s about influence, consistency, and the example leaders set for others to follow.
When I think about joining the workforce, I hope to work with leaders who have a clear vision and lead by example. To me, great leadership is hands-on. It’s about showing, not just telling, and teaching the next generation what true leadership should look like. A truly great leader is consistent, because consistency compounds. Without it, results will always shift, and people will struggle to trust or follow.
I believe authenticity, transparency, and vulnerability are crucial. Life isn’t always easy, and I want to learn from leaders not only when things go well, but also when they face challenges. Seeing how leaders react to pressure, while still being true to themselves, is a lesson in leadership all on its own. Being real and authentic often demonstrates leadership more than holding a title ever could.
Looking ahead 10–15 years, I think leadership will continue to evolve. Many people will look to online sources for leadership, but the leaders of today play the biggest role in shaping what that future will look like. With AI, remote work, and automation becoming more common, leaders will need to hold on to the qualities that technology can’t replace, creativity, authenticity, and influence. AI might speed up processes, but it can’t replicate human creativity or genuine connection. Leaders who stay relevant will be those who use technology wisely but remain focused on inspiring others.
In my view, leadership in an inclusive and diverse workplace shouldn’t look different from anywhere else. Leadership is influence, nothing more, nothing less. It’s about how you impact and guide others, regardless of background or identity.
For me to feel genuinely heard or valued, I want a leader who takes what I say seriously and gives me feedback or guidance to help me grow. That kind of support is what makes people feel invested in and motivated. What leaders should stop doing, however, is treating “leadership” like a status symbol. Having a leadership title doesn’t make you better than others. Real leadership is about service, putting others first and helping them succeed.
If I were to write a leadership manifesto for the next generation, it would be simple:
Leadership is influence.
Leadership is not a title.
Everyone is a leader.
For current leaders in business, I think there are some clear takeaways. Lead by example, your actions matter more than your words. Stay consistent, because that builds trust. Be authentic, even when life gets tough, and don’t hide behind titles. Instead, use your position to help others grow, listen actively, and give meaningful feedback. Above all, remember that leadership is about influence, not authority.
The future of leadership will be shaped by the example leaders set today. Those who embrace authenticity, creativity, and humility will create workplaces where the next generation can thrive.
— Matthew Shipley
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